The advent of digitization has transformed how we conduct business, manage IT operations, and serve customers. Every industry, including CPG (Consumer Packaged Goods), focuses on customer experience. How an enterprise interacts with its customers is becoming as important as to how it delivers products. Enterprises are mastering a fast-paced digital transformation to provide a high level of satisfaction.
This white paper will discuss various aspects of digitalization and digital transformation impacting customer-centricity in the CPG industry.